How to bring back dormant subscribers and keep them active When a business starts actively developing email marketing, one of the main goals is to consistentl…
How to analyze the effectiveness of email newsletters: key indicators and mistakes When you launch an email campaign, the first question that comes to mind after sending it is “How d…
Personalizing letters: how to address a person so that they respond Personalization is one of the most powerful strategies in email marketing. It allows you to provide…
Email database collection: legal methods and prohibited techniques Building an email base is a key step in the development of any business that wants to work with a l…
How to create an effective email template: structure, design and content Email marketing is more than just sending emails, it’s an important channel of communication betwee…
Email automation: save time and increase efficiency Automated emails aren’t just about saving you hours of writing and sending each email individually…
Subscriber base segmentation: how to increase conversion without increasing budget Subscriber segmentation is a strategy of dividing your email base into separate groups based on cer…
Mailing lists: how to build a subscriber base correctly and legally A mailing list is a database of contacts of people who have agreed to receive informational or prom…
What is Email Marketing and Why Does It Still Work? Email marketing is not just sending an email with advertising text. It is a powerful communication…
